Free tool

Landing page leak calculator

Paid traffic that lands on a weak page leaks orders before checkout. See the monthly money at stake for each point of conversion.

Money left on the table per month

—

Extra orders = visitors × (target − current conversion). Money at stake = extra orders × average order value. Empty target = current + 1 point.

Assumptions: Assumes each paid visitor is one click. Illustrative: 10,000 visitors, 2% now, 3% target, order 350, click 1.5 → 100 extra orders, 35,000 at stake.